From a festive typeface to a soothing background, there are infinite routes you can take. Showcasing your merch in a captivating, eye-catching holiday gift guide can and will work wonders for sales. This is also where having thorough data on who’s spending and how much will be invaluable.
If you believe your customers are on a budget, Vend recommends having a category (or categories) that highlights products under certain price points. One way to achieve this is by efficiently categorizing your holiday gift guide. More people are doing a majority of their holiday shopping online, so you’ll want to make their experience as pleasant and easy as possible.
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TheDataPoint recommends going the extra mile for these groups by offering perks like free shipping or complimentary gift wrapping. While demographics vary from business to business, a good starting point is to target high lifetime buyers and repeat customers. These are only a few questions you’ll need to investigate when creating a guide that, well, sells.
Are they doing the shopping for themselves, a spouse, or a child?. What demographics are doing the holiday spending?. So take this opportunity to highlight bestsellers and items that will appeal to your audience. When it comes to holiday gift guides, you’ll want to put your company’s best foot forward. Here are some things to consider:Ī holiday gift guide for the most sophisticated kids in your life /0hk1ovQru9Ī Holiday Gift Guide Is Powerful: Check the Numbers From 2013 to 2014, the weekend before Christmas saw a 36 percent jump in spending ($714 billion to $972 billion dollars).Īmid the noise, a stellar holiday guide that inspires shoppers to buy can make or break a company. Some quick (but important) numbers: Shoppers used their desktop computers to spend more than $58 billion during the 51 days stretching from early November through December 2014. Creating a Digital holiday gift guide is beyond beneficial as Cyber Monday becomes a bigger rival to Black Friday each year. And you, putting on your marketing cap, are thinking about how you can reach them and get them to make a transaction (or two). She’ll appreciate it.With the holidays just days away, droves of people will be frantically browsing online for last-minute gifts. Our recommendation: Gift her something she wouldn’t normally buy for herself, whether it’s extra soft, extra sparkly, or a total splurge. For Herįrom the coziest slippers to embellished headbands and cashmere socks, we have a wide range of gifts for the women in your life. Below, we’ve rounded up a selection of Amazon gift ideas from clothing, accessories, gadgets, and more to help you start crossing people off your list.Įditor’s note: For Amazon products with a range of different sale price points, we have selected the lowest price point for the product displayed. Whether you’re shopping for your picky mother-in-law, your niece who’s obsessed with her rock collection, your partner whose worn out robe needs to be replaced, your precious puppy, or even (gasp!) yourself, Amazon is your one-stop-shop. With its reliable quick shipping, Amazon is home to lots of stylish, cozy, and smart gift options. 
It's officially crunch time! The holidays are almost here and if you’re still struggling with what to give, we have you covered with the best Amazon gift ideas for the season.
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